Start with purpose: are you chasing convenience, beach access, family-friendly facilities, or a spa retreat? Then weigh location against practicalities like transport links, seasonal weather patterns, and the type of access you want (direct beach access versus a resort with pools). Consider family fit or couple retreat potential, including kids clubs, room configurations, dining options, and any pet-friendly or wellness facilities that matter to you. That usually narrows the field to only the strongest matches, and the best next step is to compare only the hotels that clearly fit the trip.